Articles
Weekly Website Wednesday - Week #1
I’d like to start doing a weekly website post offering up tips for anybody considering starting their own kennel website. This is something I’ve been thinking about doing for a long while but never felt like I had the time to sit down and type out a weekly post. I still doubt I have the discipline or number of topics to stick with it more than a few weeks, but let’s see how it goes. To quote one of my favorite authors, J.R.R Tolkien, it’s the job that’s never started that takes the longest to finish.
What are backlinks
Search engines like Google, Bing, and Yahoo can provide free 24-7 advertising for your kennel, but it’s only effective if your website ranks high enough for key search terms. One method that search engines use to determine where your kennel website might rank in their search results is through counting backlinks. A backlink is a link or website on the internet that points to your website. By counting the links pointing back to your website, search engines can gauge how popular your site is compared to similar sites. This metric is referred to as your Domain Authority or Page Rank score. Domain Authority is a website metric that predicts how your website might rank in the major search engines, it’s based on a score from 0-100. The most popular websites on the internet will score on the higher end of the scale. It measures the number and quality of links that point to your website. This is not the only method they use, but it can significantly contribute to your ranking.
What to expect during your NetKennel website setup
Interested in signing up for the NetKennel website, but not sure what to expect during the build process? Hopefully this document will help answer any questions you might have.
